Chevrolet Bel Air Nameplate, circa 1963
THF150756 / Chevrolet Bel Air Nameplate, circa 1963
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Artifact Overview
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
Artifact Details
Artifact
Nameplate
Date Made
circa 1963
Creator Notes
Made for the Chevrolet Motor Division of General Motors Corporation.
Location
at Henry Ford Museum in Driving America
Object ID
2011.248.1
Credit
From the Collections of The Henry Ford.
Material
Metal
Color
Silver (Color)
Dimensions
Height: 0.75 in
Width: 9 in
Thickness: 0.75 in
Inscriptions
Forms: Belair
Keywords |
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