Postcard Advertising the Studebaker Lark Station Wagon, 1962

THF291379 / Postcard Advertising the Studebaker Lark Station Wagon, 1962
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Artifact Overview

When people started buying smaller imported cars, particularly Volkswagens, American automakers changed their "one size fits all" approach and offered small cars of their own. Studebaker of South Bend, Indiana, was one of the first. Its compact Lark debuted in 1959 and was a strong seller, partly for lack of competition. Chrysler, Ford, and General Motors introduced compacts for 1960.

Artifact Details

Artifact

Postcard

Date Made

1962

Subject Date

1962

Location

By Request in the Benson Ford Research Center

Object ID

87.9.23.30

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)
Colored ink

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 3.5 in
Width: 5.5 in

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